Pixar Animation Studios announced its first-ever VR experience this morning at Oculus Connect. Directed by Ross Haldane Stevenson and produced by Academy Award winner Marc Sondheimer, “Coco VR” is a co-production from Disney•Pixar and Oculus with VR creative development and execution by Magnopus. Supervising technical director John Halstead spearheaded the technical efforts for Pixar.

“Coco VR” allows people to explore the worlds of “Coco” with their friends. The next-level social VR Experience will be available on Oculus Rift November 15 and Samsung Gear VR November 22, the day of the film’s U.S. release. The experience will be available for a sneak peek at the following events and locations:

  • Día de los Muertos festivals in Los Angeles, New York City, Houston, Phoenix, Dallas, San Antonio, Oakland and Chicago beginning Oct. 28
  • Camp Flog Gnaw Music Festival in Los Angeles on Oct. 28-29
  • Select Disney Stores and movie theaters nationwide through Nov. 22.

In COCO, we find Miguel (voice of newcomer Anthony Gonzalez) who despite his family’s baffling generations-old ban on music, dreams of becoming an accomplished musician like his idol, Ernesto de la Cruz (voice of Benjamin Bratt). Desperate to prove his talent, Miguel finds himself in the stunning and colorful Land of the Dead following a mysterious chain of events. Along the way, he meets charming trickster Hector (voice of Gael García Bernal), and together, they set off on an extraordinary journey to unlock the real story behind Miguel’s family history.

COCO arrives in theaters November 22, 2017.