Although met with by fans constant criticism at worst or apathetic yawns at best, the new AVATAR expansion at Disney’s Animal Kingdom continues at a lax pace. To help drum up some excitement for the much maligned project, Disney has released a behind the scenes look at at the goings on for the new movie/theme park collaboration.
The newest concept art released looks like one of the beautiful entrances that guests will walk through to enter the mythical land of Pandora and the new clip showcases some of the fun technology that will bring the cinematic land to life for guests to explore.
James Cameron and various Imagineers chime in on the monumentally huge project.
Full DPB post below…
Bringing the World of AVATAR to Life at Disney’s Animal Kingdom
Since we first broke ground last year at Disney’s Animal Kingdom, we’ve been looking forward to welcoming guests into Pandora, the mythical land based on the blockbuster film AVATAR. We’re having a lot of fun dreaming up ways to bring to life the land’s iconic elements from the magnificent floating mountains to the interactive bioluminescent forest, and even to the soaring banshees.
This creative process has been one of the most dynamic and collaborative ones we’ve ever undertaken. It began when our then-Chairman of Disney Parks and Resorts proposed to James Cameron that together we might recreate the world of Pandora at Disney. Since that time, our creative development team, led by Joe Rohde, has been working hand-in-hand with Jim, Jon Landau and their team of artists and designers at Lightstorm on every aspect of this project—from overall design to the smallest—yet crucially important—details. And along each step of this process, Tom, as well as Disney CEO Bob Iger have been actively involved in helping guide the creative vision that is shaping the extraordinary world we’re building.
We all recently got together at our offices in Glendale, California and walked through the fantastic progress on the whole land—including the awesome experience of seeing Pandora while riding on a banshee.
When he was with us, Jim said, “I think one of the things that people loved about the movie is that they felt as if they had visited Pandora… now, thanks to Disney’s amazing Imagineers, people are going to truly experience Pandora firsthand. From the details in the plants to the production and design, extraordinary thought and care has gone into this entire world. The teams have really created something special, and it’s not going to be like anything else.”
This project is really pushing the boundaries of what is possible. But one of the things that makes Disney Parks so special is that it takes all of our Cast—across the segment—to really bring these experiences to life. We were glad to be able to share our work with the creative teams and thought you might want to see it, too. Here’s a sneak peek of what we showed them: